We gave The Skin Bar a full brand refresh to better align with Paige’s personal brand and long-term vision as the founder of the business. Our work included an elevated brand strategy, visual identity, and a new website that reflects her expertise in beauty and wellness. With a clean, modern, and luxurious aesthetic grounded in neutral earth tones and organic textures, every element was designed to feel intentional and sophisticated. To support growth and a more seamless customer experience, we migrated the site from Squarespace to Shopify—making it easier to scale, showcase her offerings, and connect more deeply with her audience.

*Photos sourced from Pinterest